> The co-ordinators of this conference really wanted the facilitators to feel that they would be inspired by the speakers and content present to them at this event. This sense of creating excellence is represented through the imagery, which uses a hot air balloon to represent how they will be inspired to lift their levels of professionalism and performance to new heights. The balloon shape is also made up of a collection of inspirational quotes and idioms to help put the proverbial 'fire in their belly’.
> The co-ordinators of this conference really wanted the facilitators to feel that they would be inspired by the speakers and content present to them at this event. This sense of creating excellence is represented through the imagery, which uses a hot air balloon to represent how they will be inspired to lift their levels of professionalism and performance to new heights. The balloon shape is also made up of a collection of inspirational quotes and idioms to help put the proverbial 'fire in their belly’.
> Within AICD membership, the title of 'Fellow' is reserved for only the most senior and experienced directors. The layout and design of the annual dinners for fellows was considered to need an extra sense of a premium feel and quality. To achieve this a thicker, higher quality textured stock was used along with a watercolor look to the representation of the speakers at the event, which gives the invitations a softer and more vibrant look.
> Within AICD membership, the title of 'Fellow' is reserved for only the most senior and experienced directors. The layout and design of the annual dinners for fellows was considered to need an extra sense of a premium feel and quality. To achieve this a thicker, higher quality textured stock was used along with a watercolor look to the representation of the speakers at the event, which gives the invitations a softer and more vibrant look.
> Even with the array of communication mediums available today, sometimes being 'on the ground' is still the best way to see how things work it particular markets, and strengthen your business relationships. The purpose of this tour was built directly around this reality. The invitation uses ancient Chinese proverbs to reflect age old wisdom into this modern situation - all wrapped up with an official wax seal for authenticity.
> A special event for ASX200 AICD members was an experiential food discovery with Heston Blumenthal. The invitation was designed to reflect the way he was to entice all of their senses to help understand the science of how they effect what we taste.